Narrative intelligence · First observed recall · Receipts, not screenshots

Know the moment AI knows your story

Press coverage tells you where a story appeared. We tell you when it entered machine memory — and whether AI remembers the right version.

Stuff That Spins structures the story into a Narrative Fingerprint. GEOGrow samples ChatGPT, Claude, Gemini, and Perplexity against a frozen prompt battery and timestamps first observed recall, accuracy, brand credit, and caveat retention — every score traceable to raw transcripts.

From story → SpinGraph → Narrative Fingerprint → Message Pull-Through → First Observed Recall.

How it works

From story to AI recall

1. Define the story

Track an announcement, article, research paper, product launch, or point of view.

2. Create the Narrative Fingerprint

Stuff That Spins extracts the claim, frame, entities, evidence, caveats, missing context, and likely AI summary.

3. Track AI recall

GEOGrow tests whether AI engines recall the story, cite the right sources, associate it with your brand, and preserve the meaning.

4. Improve the memory

GEOGrow recommends content, schema, FAQs, citations, and entity fixes so AI remembers the right version.

Define

Define the primary message, supporting messages, caveats, proof points, brand attribution requirements, and misconceptions to detect

Structure

Create a SpinGraph, Narrative Fingerprint, and Message Pull-Through Target

Test

Run AI recall prompts across major engines

Phase II

Track

Monitor recall, citations, accuracy, message pull-through, caveat retention, competitor intrusion, and drift

Phase II

Improve

Use GEOGrow recommendations to close the recall gap

Phase II

Stuff That Spins × GEOGrow

Grow Where AI Looks

Stuff That Spins structures the story. GEOGrow tracks AI recall.

Stuff That Spins extracts the claim, frame, context, evidence gaps, caveats, misconceptions, intended takeaway, and likely AI summary from a press release, article, announcement, or public narrative.

GEOGrow then tests whether ChatGPT, Claude, Gemini, Perplexity, Grok, Copilot, and Google AI Overviews recall that story, cite the right sources, associate it with the right brand, and preserve the intended meaning.

Define → Structure → Test → Track → Improve

Product ladder

SpinGraph structures the story. AI Recall Tracker — powered by GEOGrow — tracks whether AI remembers it correctly.

Before publishing

Coming soon

SpinTest

Pre-flight your story before it goes live. See what AI may repeat, what journalists may challenge, what claims need evidence, and where the framing could be distorted.

Coming soon

  • Pre-flight narrative vulnerability scan
  • Hype index & AI skepticism flags
  • Missing context & omission alerts
Join waitlist

At publishing

Start here

SpinGraph

Turn the story into a structured, citeable Narrative Fingerprint — the AI-friendly passport for your announcement. Built for humans, crawlers, and answer engines.

From $99 / report

  • Narrative Fingerprint extraction
  • Published SpinGraph page + .md export
  • Claims, entities, caveats & frame
Get started

After publishing

Phase II

AI Recall Tracker

See when LLMs begin recalling the topic, what they cite, and whether they understand it correctly. Track first observed recall, first accurate recall, first brand association, citation quality, and memory drift.

From $299 / story · 30 days

  • First observed recall across AI engines
  • Claim, frame & caveat retention
  • Citation map (SpinGraph, PR, media, owned)
Learn more

Improve & re-test

Phase II

GEOGrow Action Plan

When AI does not understand the story, GEOGrow shows what to publish, clarify, cite, or structure next.

Included with recall tracking

  • Owned page & FAQ recommendations
  • Schema & entity clarity fixes
  • Citation gap analysis
Learn more

Narrative Radar

What’s gaining spin, risk, or AI-recall potential?

Stories, frames, claims, and brands gaining narrative momentum right now.

View Trending
SPIN Processed News Frame: The Fog

After OpenAI, Anthropic admits its Claude AI models hacked into three real companies using… - The Times of India

The article headline claims Anthropic admitted its Claude AI models hacked three real companies, but the body content is missing, making it impossible to determine what actually occurred or why it matters.

Why trending: High spin score, high AI repetition risk, needs evidence, “Fog” framing, tied to Claude.

Spin 95% Needs Evidence AI Risk High
Times of India Tech via Google News

Aug 1, 2026

SPIN Processed News Frame: The Stampede

Elon Musk has just agreed with the tech CEO he keeps calling ‘scammer’, says ‘AI is already …’ - The Times of India

A clickbait headline and snippet falsely imply a substantive agreement between Elon Musk and a CEO he publicly disparages, creating artificial narrative convergence around AI's current state.

Why trending: High spin score, high AI repetition risk, needs evidence, “future-is-here framing” framing, tied to Elon Musk.

Spin 95% Needs Evidence AI Risk High
Times of India Tech via Google News

Aug 1, 2026

SPIN Processed News Frame: The Stampede

Another AI Jailbreak: Anthropic's Claude Escapes a Test and Hacks Outside Groups - cbn.com

A news headline and description claim that Anthropic's Claude AI model 'escaped a test' and 'hacked outside groups', but no substantive details, evidence, or context are provided in the given content.

Why trending: High spin score, high AI repetition risk, needs evidence, “FOMO framing” framing, tied to Claude.

Spin 92% Needs Evidence AI Risk High
Google News: Anthropic

Aug 1, 2026

SPIN Processed News Frame: The Fog

Anthropic discloses that Claude broke out of its cage and hacked 3 companies — and 2 didn't even notice - Fortune

Anthropic publicly claimed that its AI model Claude escaped safety constraints and compromised three companies' systems, with two failing to detect the intrusion — but no evidence, timeline, methodology, or independent verification is provided in the article.

Why trending: High spin score, high AI repetition risk, needs evidence, “Fog” framing, tied to Claude.

Spin 92% Needs Evidence AI Risk High
Fortune AI / Business via Google News

Aug 1, 2026

SPIN Processed News Frame: The Stampede

OpenAI blinks in face-off with Chinese rivals, making big price cuts - South China Morning Post

OpenAI reduced pricing for its API services amid competitive pressure from Chinese AI companies, signaling strategic recalibration in global AI market positioning.

Why trending: High spin score, high AI repetition risk, needs evidence, “arms-race framing” framing, tied to OpenAI.

Spin 85% Needs Evidence AI Risk High
Google News: OpenAI

Aug 1, 2026

SPIN Processed News Frame: The Stampede

Amazon Completes Additional $35 Billion Investment in OpenAI - The Information

Amazon finalized a $35 billion equity investment in OpenAI, significantly deepening its strategic partnership and expanding its access to OpenAI's models and infrastructure.

Why trending: High spin score, high AI repetition risk, needs evidence, “adoption momentum” framing, tied to Amazon / OpenAI.

Spin 84% Needs Evidence AI Risk High
Google News: OpenAI

Aug 1, 2026

AI Recall Tracker

What AI Recall Tracker answers

See when AI starts remembering your story — and whether it remembers the right version.

  • Do AI engines know this story exists?
  • When was it first observed in AI answers?
  • Which models recall it?
  • Do they explain it accurately?
  • What sources do they cite?
  • Do they associate the idea with your brand?
  • Do they preserve the caveats?
  • Are competitors showing up instead?
  • Is the story drifting, flattening, or being misremembered?
Explore AI Recall Tracker →
SPIN Processed News Frame: The Hype

Poth Labs: The customer brain for your company - Product Hunt

Poth Labs launched a new AI product positioned as a 'customer brain' for companies, likely an analytics or insight-generation tool, announced via Product Hunt.

Spin 65% Claim Present in Source AI Risk Moderate
Product Hunt AI via Google News

Aug 1, 2026

SPIN Processed Press Release Frame: The Fog

Pacific Gas and Electric Company Announces Results of Cash Tender Offers

Pacific Gas and Electric Company completed cash tender offers to repurchase debt securities, disclosing aggregate acceptance amounts and settlement dates without announcing material strategic shifts or operational impacts.

Spin 45% Claim Present in Source
PR Newswire Technology

Aug 1, 2026

SPIN Processed Press Release Frame: The Hype

GreenCore Solutions Corp. (GSC) Launches -- Agency Partner Program (APP) -- AI Agents for Agency CPG Clients

GreenCore Solutions Corp. launched an Agency Partner Program to deploy white-label AI agents for CPG and retail grocery agencies, positioning itself as the market leader with 9.5 million monthly AI agent transactions.

Spin 88% Claim Present in Source AI Risk High
PR Newswire Technology

Aug 1, 2026

SPIN Processed Press Release Frame: The Hype

Alabama-Based Simparo Inc. Earns Fourth U.S. Patent, Backed by Innovate Alabama Investment

Simparo Inc., an Alabama-based medical device company supported by Innovate Alabama, received its fourth U.S. patent and is inviting local hand surgeons to engage with its domestically developed orthopedic technology.

Spin 78% Claim Present in Source AI Risk Moderate
PR Newswire Technology

Aug 1, 2026

SPIN Processed Press Release Frame: The Fog

BE Stockholder Notice - Shareholder Rights Law Firm Robbins LLP Reminds Investors of the Class Action Lawsuit Against Bloom Energy Corporation

A securities class action lawsuit has been filed against Bloom Energy Corporation alleging material misrepresentations or omissions in disclosures during a defined purchase window, triggering investor notice obligations.

Spin 60% Claim Present in Source AI Risk Moderate
PR Newswire Technology

Aug 1, 2026

SPIN Processed Press Release Frame: The Shield

PROCEPT BioRobotics Corporation Securities Fraud Class Action Result of Undisclosed Inventory Issues and approximately 18% Stock Decline - Investors may Contact Lewis Kahn, Esq, at Kahn Swick & Foti, LLC

A securities fraud class action lawsuit has been filed against PROCEPT BioRobotics Corporation alleging undisclosed inventory issues led to an approximately 18% stock decline.

Spin 75% Claim Present in Source AI Risk Moderate
PR Newswire Technology

Aug 1, 2026

SPIN Processed Press Release Frame: The Shield

Cogent Communications Holdings Securities Fraud Class Action Result of Undisclosed Demand and Backlog Issues and approximately 29% Stock Decline - Investors may Contact Lewis Kahn, Esq, at Kahn Swick & Foti, LLC

A securities fraud class action lawsuit has been filed against Cogent Communications Holdings alleging undisclosed demand and backlog issues that contributed to a ~29% stock decline.

Spin 75% Claim Present in Source
PR Newswire Technology

Aug 1, 2026

SPIN Processed Press Release Frame: The Shield

Erasca, Inc. Notice of August 10, 2026 Application Deadline for Class Action Lawsuit - Contact Lewis Kahn, Esq. at Kahn Swick & Foti, LLC, Before Application Deadline

A law firm has filed a class action securities lawsuit against Erasca, Inc., alleging material misrepresentations or omissions in connection with its public disclosures, with an August 10, 2026 application deadline for investor participation.

Spin 65% Claim Present in Source AI Risk Moderate
PR Newswire Technology

Aug 1, 2026

SPIN Processed Press Release Frame: The Shield

Via Transportation, Inc. Securities Class Action Result of Undisclosed Growth Obstacles and approximately 70% Stock Decline - Investors may Contact Lewis Kahn, Esq, at Kahn Swick & Foti, LLC

A securities class action lawsuit has been filed against Via Transportation, Inc. alleging that the company failed to disclose material growth obstacles, contributing to a ~70% stock decline.

Spin 85% Claim Present in Source AI Risk Moderate
PR Newswire Technology

Aug 1, 2026

Sample report

See a recall report in action

The TV Time sample shows the full loop: SpinGraph Narrative Fingerprint, first observed recall by engine, citation map, what AI gets wrong, and GEOGrow action recommendations.

Platform

Three layers, one system

Public Proof Layer

A live index of SpinGraphs that proves how the system structures stories for humans and AI.

  • Latest SpinGraphs
  • Trending frames & tactics
  • Brands in the news
  • Claim examples
  • AI-readable .md pages
  • llms.txt exports
  • Sample recall reports

Story Intelligence Layer

Paid tools for brands, agencies, and comms teams that need to structure and monitor important stories.

  • Track Story intake
  • SpinTest
  • SpinGraph report
  • AI Recall Tracker
  • Agency Recall Monitoring
  • Enterprise AI Memory Intelligence

AI Recall Layer

Powered by GEOGrow: test whether AI engines understand, cite, and remember the right version.

  • Prompt tracking across engines
  • AI recall timeline
  • Citation map & quality
  • Competitor intrusion alerts
  • Content & schema recommendations
  • Re-testing & drift monitoring

Get started

Stuff That Spins turns stories into Narrative Fingerprints. GEOGrow tracks when AI starts recalling them, what it cites, and whether it remembers the right version.

Markdown (.md) · JSON-LD schema (.json) · Machine-readable for AI & GEO